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Humanoid Robots: From Online Shop Window to the Edge of Reality

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What happens when a service robot looks almost human?

This video explores how customers perceive human-like robots in the hospitality industry, and how their reactions can change depending on where and how they encounter them.

From online hotel booking to face-to-face interactions, our research reveals surprising insights into human–robot interaction and the future of customer experiences in hospitality.

Watch to discover why making robots more human-like may not always be the best solution.

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Mots clés

Android Robots, Artificial Intelligence, customer experience, Hospitality Industry, human–robot interaction, Humanoid Robots, Robot Appearance, Service Robots, Uncanny Valley

Auteur.e(s)

SONG Amy

Full Professor

NEOMA Business School

Institution(s)

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