More stable governments should help preserve (improve) the financial stability of banking systems by making future public decisions more predictable. In this regard, our study explores the relationship between political stability as measured by government parties’ vote share and banking system stability. Using a sample of 84 countries over the period 2004-2017, the dynamic panel approach confirms that this voting power is only significantly related to bank default risk in presidential systems. An increase in the voting share of government parties probably favors the implementation of the president’s political agenda by reducing the degree of political uncertainty.
02:51
Although consumers rely on their activities to help construct their identity, antecedents and outcomes of consumer-activity identification (CAI) have not been elucidated. This research addresses this gap through the development of a conceptual model that is tested through two studies. Study 1 finds that CAI leads to consumer-brand identification (CBI). Further, CBI mediates the relationship between CAI and brand loyalty. Study 2 expands these findings by understanding the role of brand and activity social benefits as antecedents for CAI and CBI and including a second brand outcome: brand relationship continuance. Taken together, the results indicate that consumers indeed rely on the activities a brand is used within to construct their identity in addition to the brand.
- Recherche
- Marketing, Vente et Communication
