As part of a research paper entitled “Legitimacy, Particularism and Employee Commitment and Justice” and published in the Journal of Business Ethics, journal 4* NEOMA (Rang 1 FNEGE, Rang2 CNRS), Helena González-Gómez, Professor in the People & Organizations department, in collaboration with Sarah Hudson and Cyrlene Claasen (Rennes School of Business), examine the practice of corporate patronage and its impact on employee engagement.

- 00:03:15
Sustainability depends less on consumer choices and more on how supply chains are structured. Research on Brazil’s beef sector shows that, despite the BRSL initiative to improve sustainability, results fell short. Four types of distance geographical, organizational, cultural, and relational hindered collaboration. These gaps created communication problems and weakened trust among stakeholders. Real progress requires external mediators, such as governments or NGOs, to reconnect the entire supply chain.
SAUER Philipp - NEOMA Business School |
- Research
- Logistics and Supply Chain

