Management of personal information

1 – Collection of  information

When you want to post a video on the www.fnege-medias.fr website or subscribe to the site, your personal information (first name, surname, user name, email address, telephone number, website, institution, job title) is stored on the server.

The reason this information is collected on www.fnege-medias.fr is so that you can post videos in your own name – it is a collaborative website – and to identify you as a subscriber institution.

2 – Use and modification of information

The information collected through online forms is used to manage your account, to identify videos posted on the site, and to address the newsletter, if subscribed. Your personal information will never be used for commercial purposes, nor sold to third parties.

Your information is securely stored on our WordPress back-office and on Mailchimp (if you have subscribed to our newsletter). The www.fnege-medias.fr website uses https and is secured with an SSL certificate.

When you create your account, you choose a unique and personal password, which allows you to access your information and to correct it at any time. Only the webmasters of www.fnege-medias.fr and our web agency (Les Artisans Numériques) have access to your information and can modify it – only upon your request.

Your information is stored for a period of five years after the termination of the contractual relationship if you are subscribed or five years after the first registration on our site if you are not subscribed.

3 – Data security and tracking

One or more cookies (small text files) may be stored on the hard drive of your computer when you visit our website. These cookies ensure the correct operation of browsing pathways and personalize your access to all or part of our website. By browsing our website, we understand that you agree to these cookies in order to ensure the best service possible.

You can delete the cookies installed during your visit to our website via your browser’s tool bar. This should only be done when you have finished browsing our site. Otherwise, you will be informed that the use of our website and any services offered on it may be disrupted or prevented.

4 – How to unsubscribe

If you wish to delete your account and your data from the www.fnege-medias.fr website, you can contact us by email at gandon@fnege.fr or by mail at: FNEGE – Service communication – 2 avenue Hoche 75008 Paris

If you wish to unsubscribe from the newsletter, just click on the unsubscribe link in the newsletter and the mailing software will automatically take into account your decision to no longer receive the newsletter.

5 – Consent

By using our website www.fnege-medias.fr and by filling in your personal information in our online forms, you thereby agree to our privacy policy.

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Conversion, essential in digital marketing, refers to a visitor's action in completing a key objective, such as a purchase or registration. Three elements are fundamental to maximizing conversions: an optimized user experience, with a fast and intuitive website like Amazon's; relevant and personalized messaging, supported by clear pages and effective calls to action; and finally, trust, reinforced by customer reviews or guarantees. Examples like Spotify, Booking.com, and Netflix demonstrate how simplifying the customer journey or creating a sense of urgency can transform visitors into loyal customers. Digital tools, such as A/B testing and heatmaps, facilitate these optimizations. With artificial intelligence, companies like Google and IBM Watson further personalize experiences, increasing conversion rates. Conversion, far more than just an indicator, is now a key method for transforming intent into concrete action.
MERCANTI-GUERIN Maria - IAE Paris-Sorbonne Business School |

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More organizations use AI in the hiring process than ever before, yet the perceived ethicality of such processes seems to be mixed. With such variation in our views of AI in hiring, we need to understand how these perceptions impact the organizations that use it. In two studies, we investigate how ethical perceptions of using AI in hiring are related to perceptions of organizational attractiveness and innovativeness. Our findings indicate that ethical perceptions of using AI in hiring are positively related to perceptions of organizational attractiveness, both directly and indirectly via perceptions of innovativeness, with variations depending on the type of hiring method used. For instance, we find that individuals who consider it ethical for organizations to use AI in ways often considered to be intrusive to privacy, such as analyzing social media content, view such organizations as both more innovative and attractive.
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