Ingénieur télécom et Docteur en sociologie, Catherine Lejealle est enseignant-chercheur en marketing digital au Groupe ISC. Ses recherches portent sur le comportement du consommateur dans un contexte digital et l’adoption des nouvelles technologies.
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The metaverse is a computer-generated 3D virtual space where users can connect and interact. The term “metaverse” carries multiple meanings. For some, it is a user-defined virtual space — a digital reflection of everyday life, or even a digital twin of the physical world. For others, it is an interconnected and limitless virtual world that offers users an extension of their physical identities. The metaverse reflects a trend in which it becomes increasingly difficult to distinguish our real lives from our digital ones, and where it is becoming harder to live without technology — whether it be our smartphones or even social media.
- Management Dictionary
- Digital Transformation, Human Resources Management
