Vidéos récentes de cette institution

02:16
Today, the talk of the impact of business schools is everywhere, it has become a central issue for each and every school because stakeholders, and in particular accreditation bodies attach great importance to it. BSIS is a global approach to the impact of business schools, both from a quantitative and a qualitative perspective, through 7 distinct dimensions. The book "BSIS, a decade of impact", shows how business schools have implemented impact measurement. More information : www.fnege.org/programmes-dimpact
KALIKA Michel - iaelyon School of Management |
03:46
Building on construal level theory and psychological distance (PD), this paper considers the impact of erotic ads; the factors of sex and moral attentiveness are also examined. Two experiments delve into different PD types, evoking variant construal levels (CLs) while promoting a different product across different levels of erotic intensity in the ad. Findings show that as the PD or CL decreases, reactions become more unfavorable, regardless of the ad’s level of erotic intensity. Also, reactions vary depending on sex and moral attentiveness; women and individuals with high moral attentiveness levels express stronger objections.
THEODORAKIS Ioannis - OMNES Education |
03:40
L’orientation-marché (OM) est une stratégie définissable par l'influence de la structure du marché et/ou du comportement des acteurs du marché dans une direction qui renforce l'avantage concurrentiel (AC) d’une entreprise. Cet article a pour objectif d'identifier : (1) les principaux résultats de l’OM au niveau de l'entreprise et du marché, (2) les mécanismes de médiation entre ces résultats, et (3) l'influence des capacités d'innovation radicale (IR) et incrémentale (II) des produits sur l’OM. Adoptant une méthode de recherche mixte fondée sur trois études, les résultats suggèrent que : (a) les résultats de la stratégie OM au niveau de l'entreprise portent sur la performance financière (PF) et la performance du client, la réputation de l'organisation (RO) et l'AC durable ; (b) la IR et II
THEODORAKIS Ioannis - OMNES Education |
03:37
The online learning industry is growing rapidly, especially as a result of Covid-19 and the need for many schools to move to distance learning. Being student and market oriented is the key to gaining a competitive advantage in today's online distance education. This study is based on FOUR key concepts
PAN-GERARD Lan - FNEGE |

Podcasts récents de cette institution

We consider the doctoral thesis as a tool to develop skills and expand the expertise of doctoral students. We identify two fundamental roles related to the thesis, namely that of emancipator and that of utilitarian, which are perceived as being in tension and competition. Textual analysis of the chapters also revealed the importance of the thesis implementation environment in promoting the development of skills and the action capacities of doctoral students.
CLOAREC Julien - FNEGE |
GAILLARD Hugo - FNEGE |

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