FNEGE

Created in 1968 by the French government and companies, the main mission of the Fondation Nationale pour l'Enseignement de la Gestion des Entreprises (FNEGE) is to develop and promote higher education in management in France, and to raise it to a level of excellence.

The Foundation is a key forum for exchanges between universities, Instituts d'Administration des Entreprises (IAEs), Grandes Ecoles de Gestion and companies, to which it offers a range of innovative services.

Vidéos récentes de cette institution

03:19

Artificial Intelligence in recruitment : Is ethics a lever for Business Attractiveness?

More organizations use AI in the hiring process than ever before, yet the perceived ethicality of such processes seems to be mixed. With such variation in our views of AI in hiring, we need to understand how these perceptions impact the organizations that use it. In two studies, we investigate how ethical perceptions of using AI in hiring are related to perceptions of organizational attractiveness and innovativeness. Our findings indicate that ethical perceptions of using AI in hiring are positively related to perceptions of organizational attractiveness, both directly and indirectly via perceptions of innovativeness, with variations depending on the type of hiring method used. For instance, we find that individuals who consider it ethical for organizations to use AI in ways often considered to be intrusive to privacy, such as analyzing social media content, view such organizations as both more innovative and attractive.

FIGUEROA-ARMIJOS Maria - FNEGE |

Research
Digital Transformation, Human Resources Management

03:32

What is HR analysis?

HR analytics can be defined as: an HR practice, enabled by information technology, that uses descriptive, visual and statistical analyses of data related to HR processes, human capital, organizational performance and external economic benchmarks, to establish the impact on the business and enable data-driven decision-making.

CORON Clotilde - IAE Paris-Sorbonne Business School |

Management Dictionary
Human Resources Management

07:26

Less marketing for a better world !

Marketing seems to be slow to fully recognize its role, place and responsibility in changes in climate, biodiversity and resources. This reluctance can be attributed, at least in part, to the implicit assumptions of sustainable marketing, which tend to minimize the scale of the paradigm shifts needed to remain hopeful of a habitable planet. Consequently, the dominant approaches to “sustainable marketing” find it difficult to question the fundamental principles and ideological foundations of the market system. This is why we are calling for radical changes in marketing research in order to envisage a truly sustainable future. We are therefore formulating a program based on five proposals with the aim of inviting profound transformations in the discipline.

ARNOULD Eric - FNEGE |

Research
Marketing, Sales and Communication, Sustainable Development and CSR

04:05

Algorithmic trading, what if it is just an illusion?

We experimentally investigate whether and how the potential presence of algorithmic trading (AT) in human-only asset markets can influence humans’ price forecasts, trading activities and price dynamics. Two trading strategies commonly employed by high-frequency traders, spoofing (SP) - associated with market manipulation - and market making (MM) - seen as liquidity provision – are considered.

JACOB-LEAL Sandrine - FNEGE |

Research
Corporate and Market Finance

Podcasts récents de cette institution

Artificial Intelligence in recruitment : Is ethics a lever for Business Attractiveness?

FIGUEROA-ARMIJOS Maria - FNEGE |

Research
Digital Transformation, Human Resources Management

Human artificial intelligence at the service of hyperperformance

Artificial intelligence is already transforming lives and organizations. It brings a huge potential, for example, to achieve hyper-performance. Which is not about adding more trainings. But rather finding and removing obstacles from human minds. And artificial intelligence can facilitate that efficiently. It can help us to learn more about our own intelligence. Thus, giving us a unique chance to finally re-unite both intelligences.

STIBE Agnis - EM Normandie |

Research
Digital Transformation, Higher Management Education, Human Resources Management, Innovation Management, Prospective, Strategic Management

What is Hyper-Performance?

It is a state of performance when all unnecessary human thought is minimized or completely suppressed. Such as bad judgments, distracting thoughts, subjective biases, bad decisions, etc. For example, employees may be reluctant to accept artificial intelligence. That means there’s something in their mind that stops them. That something is the root cause.

STIBE Agnis - EM Normandie |

Management Dictionary
Digital Transformation, Higher Management Education, Human Resources Management, Innovation Management, Prospective, Strategic Management

Managing the client portfolio for long-term survival

Our goal was to understand the effectiveness of a company in attracting its customer targets. To do this, we have developed a model that links a company’s marketing activities to the mix of customers who buy from the company. Most marketing models simply ask how a company’s marketing activities influence the number of customers who buy the brand. We wondered how a company’s marketing activities influence the types of customers who buy the brand.

SINHA Shameek - EMLV |