In both the industrial sector and the service industry, production capacity is a central concept. It represents the maximum quantity that can be produced by an entity. It is linked to the resources, assets, and means used to produce goods or services.
Various indicators are used to manage it, such as capacity measurement, utilization rate, and efficiency.
Different levers can be activated to manage capacity — either by acting directly on it or by adjusting demand.

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For the past twenty years, local businesses have faced competition from online sales and large retail chains. They have managed to adapt to this new competitive landscape through various strategies, primarily phygital approaches and collective action. This strategic agility and organizational flexibility have enabled them to reinvent themselves.
PIOVESAN David - iaelyon School of Management |
- Management Dictionary
- Entrepreneurship, Management of SMEs, Marketing, Sales and Communication
