The survival of organizations depends on their ability to integrate employees and support their development. This process is referred to as organizational socialization in HR research.
At work, successful organizational socialization requires that the employee learn and internalize their role in order to become an effective member of the organization.

02:48
Affiliate marketing is a model where an advertiser rewards partners for each sale or action generated through the traffic they produce. The key players include advertisers who offer deals, affiliates who promote these deals on their platforms, and affiliate platforms that coordinate the relationship and manage payments. Affiliates use tracking links to drive traffic to advertisers, and commissions are calculated based on specific sales or actions. This model offers several compensation methods, such as cost per sale, per lead, or per click. However, affiliate marketing faces challenges like click fraud, attribution conflicts, and market saturation, while offering the advantage of reducing financial risk for brands and providing monetization for affiliates.
MERCANTI-GUERIN Maria - IAE Paris-Sorbonne Business School |
- Management Dictionary
- Marketing, Sales and Communication
