Trigger issues in emerging relationships

Research
Marketing, Sales and Communication, Strategic Management

189 vues

This research has focused on the birth of business relationship. Business Relationship Birth Model conceptual framework has been developed. The framework deals with both individual and organizational level of the process. The framework includes trigger issues and different trust building scenarios. For managers knowing of trigger issues help to build new relationship.

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Mots clés

business+relationship+birth, embeddedness, information, relationship+in+time+and+space, trigger+issues, trust, whole+bonding+trust

Auteur.e(s)

MANDJAK Tibor
Professor
EM Normandie

Institution(s)

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Marketing, Sales and Communication

Strategic Management

Trigger issues in emerging relationships

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