Business administration & management
videos & podcasts
Facebook X-twitter Linkedin Youtube Instagram
Toutes les videos

Trigger issues in emerging relationships

  • Research
  • Marketing, Sales and Communication, Strategic Management
189 views

This research has focused on the birth of business relationship. Business Relationship Birth Model conceptual framework has been developed. The framework deals with both individual and organizational level of the process. The framework includes trigger issues and different trust building scenarios. For managers knowing of trigger issues help to build new relationship.

Mots clés
  • business+relationship+birth, embeddedness, information, relationship+in+time+and+space, trigger+issues, trust, whole+bonding+trust

Auteur.e(s)

MANDJAK Tibor
Professor
EM Normandie

Institution(s)

Vidéos de la même institution

The existing literature on the legitimacy of daughters in the succession process of family businesses tends to separate the analysis between, on the one hand, the role of successor daughters...
voir
03:54

From Daughter to Successor: Building Legitimacy in the Family Business

GHAMGUI Nizar - IPAG Business School
  • Research
Gendered marketing involves segmenting the market and tailoring products, services, and communications according to gender, often based on stereotypes or perceived differences. Historically, it has boosted sales by targeting men...
voir
02:36

What is gendered marketing?

TRELOHAN Magali - IPAG Business School
  • Management Dictionary
Social marketing is an approach that leverages marketing techniques to encourage behaviors that have a positive impact on society. Unlike traditional marketing, which primarily aims to maximize sales, social marketing...
voir
02:40

What is social marketing?

TRELOHAN Magali - IPAG Business School
  • Management Dictionary

Vidéos de la même thématique

This paper examines how start-ups mobilise intermediaries to access resources within sustainable and technological innovation ecosystems (SIEs and TIEs). Drawing on a relational chain approach and quantified narrations of 90...
voir
03:27

Delivering Sustainability Through Ecosystem Innovation

  • Research
Can meditation really shape our buying habits? ESCP Business School Professor and Behavioural Scientist Ben Voyer explores the link between mindfulness and consumer behaviour. Discover why consumers love choice—but hate...
voir
00:00

Can Mindfulness Change the Way We Shop? Behavioural Science Insights

VOYER Benjamin - ESCP Business School
  • Tendances
This research shows that innovation depends on firms’ ability to leverage external knowledge. It examines how open innovation, crowdsourcing, and external collaborations can be effectively organized. The findings highlight the...
voir
03:51

The Innovation Formula: Market Orientation plus Managing External Knowledge

OBEROI Poonam - Excelia Business School
  • Research
Marketing, Sales and Communication
Strategic Management

S'abonner aux vidéos FNEGE MEDIAS

Youtube
This site is registered on wpml.org as a development site. Switch to a production site key to remove this banner.