What is “Global city” ?

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Recently, the focus of the international business has been shifted from a country-level to a sub-national level, with the better availability of more fine-grained data and new interdisciplinary research. Especially, “global city” has become a key topic in international business due to their superior economic performance. Their superior can be explained by 1) well-developed infrastructure attracts many different people and firms to be concentrated in a dense area, and 2) global connectivity of the global cities provides access to more opportunities and knowledge outside the metropolitan area. These two factors are very closely related. World-class firms and talented people in the metropolitan area provide more chances to be connected, both within a city and across different cities across co




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What is it ? A conscious or subconscious process, in which people attempt to influence the perceptions of other people about a person, object or event by regulating and controlling information in social interaction • Self-promotion • Corporate image Who cares ? • Individuals in social interactions • Recruiters and job seekers • Companies
Workplace well-being is all about a balance: between resources and stressors at work; between personal resources and vulnerabilities; between financial resources and demands; social resources and stressors; and finally, positive and negative conditions of physical working environment. Behind such continuums is a concern of workers to feel good and concern of organizations to improve workers productivity.
Notre objectif était de comprendre l'efficacité d'une entreprise à attirer ses cibles de clients. Pour ce faire, nous avons développé un modèle qui établit un lien entre les activités de marketing d'une entreprise et la combinaison de clients qui achètent auprès de l'entreprise. La plupart des modèles de marketing demandent simplement comment les activités de marketing d'une entreprise influencent le nombre de clients qui achètent la marque. Nous nous sommes demandé comment les activités de marketing d'une entreprise influencent les types de clients qui achètent la marque.
SINHA Shameek - EMLV |

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Focused on the Greek economic crisis, one of the toughest and the most prolonged ones on a global scale, the present research centers on both anthropocentric and business-centric factors that helped SMEs survive, thus, providing a valuable survival manual. Grounded in quantitative research the paper includes two studies. 250 SMEs were included in the first study while 189 of them that survived, participated in the second study.
THEODORAKIS Ioannis - OMNES Education |

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