Magali Trelohan is an associate professor of marketing. She joined EM Normandie in 2024. She holds a doctorate in management, obtained in 2017 at the University of Bretagne Sud. His thesis focuses on the influence and nudging of pro-environmental behaviors. Her research interests focus on two topics: gender issues and pro-environmental behavior. His articles analyze engagement and empowerment around these two subjects through the prism of organizational strategies and individual psychology and behavior.