Doctor and Associate in Management Sciences, Éric LAMARQUE is Professor and Director of IAE Paris – Sorbonne. His research focuses on the issues of strategy, governance, organization, risk management and the performance of financial institutions. Member of the CEFDG of the Ministry of Higher Education and of the board of directors of the FNEGE, he was President of the National Council of Universities for Management Sciences between 2011 and 2015. He currently chairs the IAE France network.
A video that presents our article published in The Conversation in mid-March 2020 and that aims to provide an interesting deciphering of a situation of fear appeal, that of the management of the coronavirus health crisis, using behavioral sciences.