KAPLAN Andreas

ESCP Business School

Dean

Professor Kaplan’s research focuses on analyzing the digital world, in particular the areas of social media and artificial intelligence. With several seminal articles and +30k citations on Google Scholar, Professor Kaplan has been counted among the worldwide top 50 business and management authors according to John Wiley & Sons.

Videos from this author

02:51

Users and now Rulers of the world, unite!

Berlin campus Rector Andreas Kaplan talks about his and fellow ESCP Europe Professor Michael Haenlein’s article about the need to create the rules necessary for peaceful coexistence between humanity and AI published in Business Horizons a decade after one about the challenges and opportunities of social media with a call to action: “Users of the world, unite!”

KAPLAN Andreas - ESCP Business School |

Research
Information Systems, Management and Big Data, Strategic Management

02:23

On the interpretations, illustrations, and implications of artificial intelligence

Berlin campus Rector Andreas Kaplan and fellow ESCP Europe Professor Michael Haenlein talk about their recent article on Artificial Intelligence (AI), which included a definition and classification of AI, case studies showing its potential and risks, as well as a framework to help organizations.

HAENLEIN Michael - ESCP Business School |

KAPLAN Andreas - ESCP Business School |

Research
Information Systems, Marketing, Sales and Communication, Strategic Management

01:50

Defining Europe & European Management

Prof. Dr. Andreas Kaplan (Advisory Board - European Management Journal) characterizes Europe as “embracing maximum cultural diversity at minimal geographical distances” and defines European Management as a “cross-cultural, societal management approach based on interdisciplinary principles”. European management thus requires cultural intelligence, social sensibility, and high adaptability to contextual diversity. With regards to the European Management Journal (EMJ), Professor Andreas Kaplan points out that the reference to “Europe” in the journal’s title should not be understood as a limitation but rather as a world view on global phenomena qualified in a European context and environment.

KAPLAN Andreas - ESCP Business School |