CAPELLI Sonia

Sonia Capelli holds a PhD in Marketing from Grenoble University and is a Full Professor at the Magellan Research Center – iaelyon School of Management – University Jean Moulin Lyon 3. Her research and publications focus on communication political and territorial and on consumer behaviour. Her work has been published in various academic and managerial journals (including the Journal of Advertising Research, the Journal of Product and Brand Management, Psychology and Marketing, the Public Management Review, and Research and Applications in Marketing).