AJILI BEN YOUSSEF Wissem

EM Normandie

Associate Professor of Finance

Wissem Ajili Ben Youssef is an Associate Professor of Finance at EM Normandie Business School in France. Her current research focuses on the impact of big data and emerging technologies (blockchain and AI) on market finance and the accounting and auditing professions, corporate resilience to crises and extreme events, and sustainable finance, including extra-financial rating agencies and ESG criteria.

Vidéos de cet auteur

01:46

What is fintech?

Fintech refers to the use of innovative technologies in financial services, improving their accessibility and efficiency. It includes the automation of banking, investing, and risk management, using AI, blockchain, and big data.

AJILI BEN YOUSSEF Wissem - EM Normandie |

Management Dictionary
Corporate and Market Finance

02:07

What is decentralized finance?

Decentralized finance (DeFi) is a set of financial activities involving cryptoassets that are not controlled by a central authority. DeFi leverages blockchain technology through decentralized, disintermediated, and automated protocols to create financial applications that operate without intermediaries such as banks, financial institutions, or governments.

AJILI BEN YOUSSEF Wissem - EM Normandie |

Management Dictionary
Corporate and Market Finance

02:46

What is exchange rate risk?

Foreign exchange risk is the financial risk associated with fluctuations in exchange rates between currencies, affecting businesses, investors, and individuals in their international transactions. It can impact income, investments, or loan repayments depending on currency movements. A distinction is made between transaction risk, conversion risk, and economic risk. Its management relies on internal mechanisms (invoicing, netting) or external mechanisms (futures contracts, options), with a balance to be struck between cost and protection.

AJILI BEN YOUSSEF Wissem - EM Normandie |