Corporate and Market Finance
Corporate and Market Finance
What is “shame”?
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What is “shame”?

Shame is an emotional experience that occurs when you fail to meet the expectations of others and end up with a negative image of yourself that makes you perceive yourself to be inferior or weak to others. Shame does not only happen when we do something in front of others, but it can also happen when someone in our group does something that makes us look bad. Shame can arise for individual or collective actions.

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Professionals tend to strongly resist breaking from their professions’ core cultural tenets and it is unclear how some may voluntarily break from deeply ingrained views. Through our study of French anesthesiologists who practice hypnosis, we aim to better understand this little-explored phenomenon. Adopting hypnosis, a technique that many anesthesiologists consider subjective, contradicted a core tenet of their profession: the need to only use techniques validated by rigorous scientific-based research. Drawing on interviews and observations, we analyze how these anesthesiologists were able to change their views and reinvent their work. We find that turning inward to oneself (focusing on their own direct experiences of clients) and turning outward to clients (relying on relations with clients) played critical roles in anesthesiologists’ ability to shift their views and adopt hypnosis. Through this process, these anesthesiologists embarked on a voluntary internal transformation, or reboot, whereby they profoundly reassessed their work, onboarded people in adjacent professions to accept their own reinvention, and countered isolation from their peers.
BOURMAULT Nishani - NEOMA Business School |
Our study explores historical paradoxes in the coffee industry, focusing on the persistent tension between pragmatism and idealism. Paradoxes are defined as persistent conflicts between opposing yet complementary forces. For example, organizations must balance stability with the need for change. We analyzed the coffee industry in the United States over a century, from the 1910s to the 2020s, using archives from Harvard Business School's Baker Library and other specialized sources. Our research highlights the paradox between pragmatic concerns (such as coffee supply during wartime) and ideological values (like sustainability concerns in the early 2000s). This tension, influenced by historical contexts, is ever-present. For managers, it is crucial to adapt strategies to cultural trends while balancing practical and idealistic goals. Understanding this dynamic helps navigate the complex landscape of the coffee industry, and this lesson is applicable to other sectors as well.
LE Patrick - NEOMA Business School |
Impostor syndrome is a phenomenon well studied by psychologists. It is predominant among people with exceptional skills, and also very common among women. This can happen for a variety of reasons, but two factors seem very important: family dynamics and pressure to perform at work. Impostor’s syndrome can have significant consequences not only for the person suffering from it, but also for those around them.
GONZÁLEZ-GÓMEZ Hélena - NEOMA Business School |
Frustration is a very common negative emotional experience at work in a client environment that can occur in a variety of circumstances, usually present when our goals are blocked, and there is some degree of uncertainty about the causes of the problem, that we think this is unfair, that we can’t control it. What happens once you feel frustrated is that you can either “drop out” or persevere, and what you do in terms of actions to take may depend on personal and environmental factors.
GONZÁLEZ-GÓMEZ Hélena - NEOMA Business School |

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The purpose of our study is to examine how the sanctions influence macro talent management. To do so, we review the macro talent management (MTM) framework alongside the literature on sanctions. Using the case of Russia we have collected data from 419 media publications discussing the effects of sanctions and analyzed them using critical discourse analysis. Our findings highlight the predominantly negative nature of the sanctions’ impact on MTM ecosystems, theoretically yielding closer links between the sanctions and the MTM framework, and human capital more specifically.
LATUKHA Marina - EMLV |
Drawing on the Foucauldian technologies of the self, this study explores how individuals re-envision practices of wellbeing outside of traditional organizational contexts during extreme events. Based on a thematic analysis of 7,234 comments posted on the Yoga with Adriene YouTube channel in 2020, this study unpacks a technologically mediated practice of self-care, which we conceptualize as somametamnemata. Our findings illustrate three entangled aspects of somametamnemata relating to yoga, a form of bodywork: Caring about self through practicing yoga online; caring about self and others through sharing about yoga in written comments; and caring about self and others through responding to shared verbalizations of yoga. By situating the potentiality of individual wellbeing within ill-being, we shift debates and discussions of “corporate wellness” beyond organizational boundaries.
NAVAZHYLAVA Kseniya - EMLV |
Impostor syndrome is a phenomenon well studied by psychologists. It is predominant among people with exceptional skills, and also very common among women. This can happen for a variety of reasons, but two factors seem very important: family dynamics and pressure to perform at work. Impostor’s syndrome can have significant consequences not only for the person suffering from it, but also for those around them.
GONZÁLEZ-GÓMEZ Hélena - NEOMA Business School |
Frustration is a very common negative emotional experience at work in a client environment that can occur in a variety of circumstances, usually present when our goals are blocked, and there is some degree of uncertainty about the causes of the problem, that we think this is unfair, that we can’t control it. What happens once you feel frustrated is that you can either “drop out” or persevere, and what you do in terms of actions to take may depend on personal and environmental factors.
GONZÁLEZ-GÓMEZ Hélena - NEOMA Business School |

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