Defining Europe & European Management
Prof. Dr. Andreas Kaplan (Advisory Board – European Management Journal) characterizes Europe as “embracing maximum cultural diversity at minimal geographical distances” and defines European Management as a “cross-cultural, societal management approach based on interdisciplinary principles”. European management thus requires cultural intelligence, social sensibility, and high adaptability to contextual diversity.
With regards to the European Management Journal (EMJ), Professor Andreas Kaplan points out that the reference to “Europe” in the journal’s title should not be understood as a limitation but rather as a world view on global phenomena qualified in a European context and environment.
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